The BB cream market has exploded in the USA over the course of the year but there is still a void of BB creams for women of color. BB creams (short for "beauty balms" or "blemish balms") were developed and are extremely popular in Asia. They are typically foundations with a primer, moisturizer, sunscreen and other skin correcting properties.
Iman explained that her line of BB Cremes were created to match her own skin tone as well as 35 other skin shades while many major brands only offer their BB creams in one or two pale shades. They were also formulated to address skin concerns common in brown skin such as hyper pigmentation and discoloration.
I will have to check out this new product line when it hits the market in December 2012.
Have you tried a BB Creme? Would you try Iman's?